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Claim any 10 of the 67 journeys — yours permanently

The work is free.
Proof and headroom are what cost money.

Every calculator, every playbook, the Weekly Reset, your plan and writing on the Globe are never metered, on any plan.

Builder Pro — billed annually

$79/year

Or $9/month, paid monthly — opens all 67 journeys and turns the record into proof you can hand to someone.

See every plan →

Two different things. One price.

It’s easy to read this page and only notice one of them.

What we already wrote

A toolkit, not a course: 67 journeys, 684 concrete actions, 43 calculators and 27 playbooks, all written, tested and sitting there free to use today. None of it is locked in place — every piece is a real starting point you can take apart, reorder, extend or ignore. Claim 10 journeys free, permanently yours the moment you do. What’s actually in it →

What you get to write

The Globe: your own journeys, made of your own actions — the same kinds ours are built from, not a lesser version, nested as deep as the work actually goes and sitting right alongside ours with the same attributes, cadence and repetition tracking. Free on every plan, forever — paying only adds headroom and reach, never the ability to write. See the Globe →

Which one’s you?

Pick the one that matches what you’re doing.

Cancel any time, in two clicks, from your settings. Your record stays yours either way — it downgrades to free, it never disappears. See a live proof page →

2 months free free on every paid plan.

Builder

Ten full journeys, yours forever.

Free

 

Your plan
  • Claim any 10 journeys — yours forever
  • The Globe — write your own journeys and actions, at any depth
  • Every calculator and generator
  • The Weekly Reset, every week
See everything included ↓

Best for: Anyone who wants to get started today.

Recommended

Builder Pro

Turn the work into proof you can hand to someone.

$79/year

3 months free

Buy now — $79

Skip the trial and keep +2,500 Globe steps and an extra public globe, permanently.

or start a 14-day free trial
  • All 67 journeys, all 684 actions — unmetered
  • Your public proof page
  • The Record of Work
  • Publish your plan
See everything included ↓

Best for: Freelancers, career-changers and anyone who has to prove they can do the thing.

Coach

Put people through it, and watch them change.

$279/year

2 months free

Buy now — $279

Skip the trial and keep +2,500 Globe steps and an extra public globe, permanently.

or start a 14-day free trial
  • Run up to 5 groups, 50 people each
  • Cohorts inside a group
  • See who's moving
  • Assign journeys with a note and a due date
See everything included ↓

Best for: Coaches, mentors, course creators, community leaders.

Company

Capability development across a whole organisation.

Talk to us

 

  • Unlimited groups and departments
  • SAML / OIDC single sign-on
  • Seat-based billing and email-domain capture
  • Organisation-wide reporting
See everything included ↓

Best for: L&D teams and companies with more than 20 people to develop.

  • 14-day free trial on every paid plan
  • Cancel in two clicks, from settings
  • 30-day refund after that — no interrogation
  • Export everything, on every plan, always

Still comparing? See every feature, side by side ↓

Side by side

Every feature, every plan.

Read straight from the same entitlement checks the product itself runs server-side — this table can’t say a plan has something it doesn’t.

What you getBuilderFreeBuilder Pro$9/moCoach$29/moCompanyTalk to us
Journeys & content — what we wrote
Journeys open10 claimed, permanentlyAll, unmeteredAll, unmeteredAll, unmetered
Tools & playbooksAll, alwaysAll, alwaysAll, alwaysAll, always
Weekly Reset & your planIncludedIncludedIncludedIncluded
Every past Weekly Reset
Proof of the work
Public proof page
Printable Record of Work + full export
Get Found suite (local SEO, AI answer card)
The Globe — what you write
Steps, at any depth4006,00030,000Unlimited
Your own fields (custom attributes)
Saved table/board/list views
Reference library with a freshness clock
MCP & API access
Publish a public globe
Publish templates others can plant
Groups & teams
Join anyone's group, free
Run your own groupsUp to 5Unlimited
See members' progress (opt-in only)
Seats, SSO & org-wide reporting
Admin audit trail

The promises

Enforced in code, not in copy.

A claim is never revoked. Claim rows are only ever added — a journey you claim is yours through every future price change, and browsing never spends a slot.

Recorded progress is never locked. A journey you’ve worked in stays open whatever your plan does, and a pack you bought keeps its capacity even if a subscription lapses.

Your writing is always exportable. Export works on every plan. Nothing you wrote is ever held hostage.

And nowhere in the product is there a punishment — no streaks, nothing overdue. Returning is what gets counted.

A hiker with arms raised at sunrise on a mountain summit

Every plan on this page funds the same thing: a record of real work, held somewhere it can’t be lost.

The Globe

Your own steps are free. Headroom is what you buy.

Writing your own journeys, steps and sub-steps — the Globe — follows the same rule as everything else here: the capability is free, on every plan, at every depth. Each plan includes a Globe level, and any ceiling can also be raised once, permanently, with a pack from $9 — no subscription required.

See the exact ceiling at every level, and every pack
WhatSketchwith Builder (free)Atlaswith Builder ProCartographywith CoachSurveywith Company
Steps, at any depth4006,00030,000Unlimited
Fields you define25100Unlimited
Saved views325100Unlimited
Reference library501,0005,000Unlimited
Watched sources50250Unlimited
MCP / API tokens310Unlimited
Public globes15Unlimited
Templates you publish550Unlimited

Or raise one ceiling, once.

Packs are one-time purchases, they stack, and they never expire — a lapsed subscription cannot take back capacity you already bought. Charging monthly for room you already filled would give us a lever we don’t want to hold.

The mover bonus

Move first, keep more.

Buy today instead of trialling and your account keeps +2,500 Globe steps and +1 public globe, forever — even if you later cancel. People who move first shouldn't pay the same as people who wait.

Fair questions.

Is there a refund if it isn't for me?

Paid plans start with 14 days free and no card charge until they end. After that, email us within 30 days of a payment and we'll refund it — no interrogation.

What happens to my record if I stop paying?

Nothing is deleted, and nothing you wrote is touched. Your progress, your dates, your written answers and your whole plan stay exactly where they are and keep syncing across your devices, because those are free features. Journeys you claimed or have progress in stay open — only unstarted journeys past your 10 claims drop back to the peek. Your proof page goes offline and the exports switch off until you resubscribe. That is the entire difference.

Do I need an account at all?

No. Signed out, everything runs in your browser and your record lives in localStorage. Making an account moves it to our database so it survives a cleared cache and follows you to your phone — and if you'd already ticked things off, signing in folds that work in rather than overwriting it.

Can a coach see everything I do?

Only what you've explicitly shared. Progress sharing is off by default on every group you join, you turn it on per group, and you can turn it back off at any moment. A coach's plan does not override your consent — the server checks role, entitlement and your opt-in before returning a single row.

What do I get without paying?

Any 10 of the 67 journeys, claimed permanently — slots are spent only when you choose a journey, never by browsing. All 43 calculators and generators, all 27 playbooks, the Weekly Reset, your vision and plan, and writing on the Globe: your own steps and sub-steps at any depth, 400 of them, with categories, tags, cadence and every repetition logged. None of it is metered.

What does Builder Pro actually open?

All 67 journeys and 684 actions, with no slots and no counting. On top of that: a public proof page at your own URL, the printable Record of Work with your written answers under each action, the Get Found suite, and the Globe at Atlas level — 6,000 steps, custom fields, saved views, the reference library, MCP and API access, and a public globe. Plus full export as JSON and CSV.

What's a pack?

A one-time purchase that raises exactly one Globe ceiling — more steps, fields, views, references, watched sources, tokens, public globes or templates — starting at $9. Packs stack, never expire, and are never revoked: cancel a subscription later and every ceiling you bought stays raised. Charging monthly for room you already filled would give us a lever we don't want to hold.

Why is buying outright better than the trial?

Buy today instead of trialling and your account keeps +2,500 Globe steps and +1 public globe, forever — even if you later cancel. People who move first shouldn't pay the same as people who wait. The trial stays a perfectly good choice — the bonus is a thank-you for deciding, not a penalty for trying.

Is everything on the pricing page actually built?

The proof page, the Record of Work and the exports are live today. Custom journeys and return nudges are not — they are listed as coming, and marked as such, because selling a roadmap as a feature list is how software loses people's trust. If those are the two things you want, wait.

Why is Coach $29 when members pay nothing?

Because the people you're coaching should never be the ones charged for showing up. You're paying for the ability to run the group, assign work and see how it's going — they get the same free product everyone else does.

Do the work first. Decide about paying later.

Nothing on this page is a prerequisite for starting. Take three actions today, for free, and see whether the record is worth carrying.